Adele’s “25” is on track to set a new record for the biggest single sales week in US music history.

Billboard reports the project sold more than 2.3 million copies in pure album sales in its first three days, according to Nielsen Music.

“25” joins NSYNC’s 2000 release, “No Strings Attached”, as just the second album to sell 2 million copies in the States in a single week, and Adele’s latest is expected to pass that project’s 2,416,000 sales as the new all-time record holder by the end of November 23.

Music industry forecasters suggest “25” could finish the week with 2.9 million copies sold.

Adele launched her third album with the lead single “Hello”, an instant worldwide smash which broke streaming and download records in its opening weeks.

The UK singer premiered several tracks from the project during a performance at Radio City Music Hall in New York on November 17, followed by a BBC special and an appearance on Saturday Night Live.





See also:

VIDEO: Adele performs on Saturday Night Live
Adele: 25 sells almost 1 million via US iTunes on opening day
Adele to perform on The Tonight Show
VIDEO: Adele debuts new songs at Radio City Music Hall
Search Adele at popmusiclife